Internet , to be or not to be? A workshop on web marketing and internet strategy in Asolo


The workshop "Internet: to be or not to be? (and how)was organized by the Fondazione La Fornace dell'Innovazione on 4 February at Fondazione's premises in Asolo (TV).

The workshop was attended by startups and young professionals willing to start an internet marketing campaign. New opportunities and frameworks for online ideas spreading have been presented at the workshop, also showcasing tools and strategies to promote innovative products and services on the internet. Good relationship skills and a thorough use of social media are equally important to get the best out of the internet marketing tools commonly available for small businesses and startups.

Two young startuppers participated as speakers, moderated by Renzo Taffarello. Isaia Busatta, owner of Extremind and expert of event management and unconventional markerting and Paulo Eramo, owner of Spiccato design and digital communication agency and expert of online reputation management. Both startups are situated at the business incubator La Fornace in Asolo.

A final networking session gave participants the opportunity to exchange ideas and contacts thus opening new doors for future collaborations.